4 September 2011: Camouflage Diapers For Babies!

As a former advertising man, I’m intrigued by the announcement that Huggies is offering a new line of camouflage diapers. Since babies don’t buy their own diapers, I find myself wondering which adults are being targeted in groceries and supermarkets to purchase this specialty item—Aggressive military recruitment officers eager to catch them while they’re still in the cradle?  New mothers whose husbands are deployed everywhere around the world where America has troops?  Our hawkish leaders in Congress who voted for the wars in Iraq and Afghanistan, to give as gifts to all their expectant constituents?  Or maybe anyone in America who still believes in the rallying cry from the flower children to “make love, not war,” and to “give peace a chance”?  After all, there’s no camouflaging what diapers are for, and that’s to catch and collect shit so that we can dispose of the shit as cleanly and efficiently as possible without soiling ourselves. “Shit on War” or “Poop for Peace,” take your pick.  I’m just glad Huggies is not making Stars-and-Stripes diapers.  Not yet, anyway.